Journeys Begin with a Divine Destination

New CAWEE member, Susan Minns from The Divine Destination Collection, takes travel to a whole new level – creating life-changing travel adventures where luxury, adventure and spirituality meet. Founded 10 years ago by Deb Niven and Allison Frame, The Divine Destination Collection creates life changing, spiritual journeys to such destinations as Ireland, South Africa, The Camino, Peru, Bali, and Scotland. 

“I have always been a seeker who has looked within myself to expand my soul and consciousness. My co-founder in this business, Allison Frame, is a like-minded soul. We were both interested in travel and when I mentioned the possibility of marrying the two, her eyes lit up and we said, ‘Let’s do this!’  Now, we explore the sacredness of each destination while uncovering the sacredness within ourselves.”

Deb has a desire to make travel more meaningful, while still enjoying the finer aspects of a destination such as excellent food and luxury accommodation. “Traditionally, I found that spiritual travel was built around places such as ashrams and retreats and no one was exploring the magic of the destinations or offering any luxurious experiences as part of it. I saw an opportunity to create something new and exciting.”

At The Divine Destination Collection, we believe that spirituality is not about religion. It can be one’s experience with nature, our own soul, our own personal growth, or a peek into the mysterious. In any case, a spiritual experience is usually uplifting, sacred or transformational with a deep sense of aliveness.

The Divine Destination Collection’s newest journey is to the South of France and traces Mary Magdalene’s fabled footsteps to little-known Carcassonne, a UNESCO World Heritage site this June, and enchanting Aix-en-Provence to discover the lore of her journey while in the beauty, elegance and gastronomy that is France.

Timed for June 5-12, 2023, the eight-day experience begins in Toulouse with its picturesque countryside dotted with vineyards and chateaux. Here, fine wines, great food and a “joie de vivre” have attracted and inspired so many throughout time.  

While Niven says that France is, in and of itself, a wonderful destination, she felt called by the story of Mary Magdalene.  Mary Magdalene is reportedly said to have arrived in the South of France after the crucifixion and lived and worked as a teacher and healer.   


“While Provence and the South of France have attracted wanderlust travelers for eons, it was the lore of Mary Magdalene’s time there, coupled with the country’s gastronomy, wines, villages, and luxury hotels that called to me to reveal this magic to more people,” she says. “I hope that we can ignite an understanding of Mary Magdalene as an icon of the Divine Feminine rather than a ‘man-made’ religious figure.” 

The journey promises to be remarkable and it would be wonderful to have CAWEE members join us!

Please reach out to The Divine Destination Collection’s CAWEE member representative Susan Minns at with any questions.

See all the details and itinerary