How to Create and Repurpose Effective Marketing Content

30 years in business is a milestone worth celebrating.

Creative Cashflow Planning for Business and Life

Cashflow planning is not so much about how much money you are making.  It is, more appropriately, about making the most of your money, using it in specific, measurable ways and ensuring that it’s use converts to more business and more revenue.

Looking Ahead in 2018

Businesses are likened to children. They are birthed and cared for and demand continuous attention and investments. They reap both successes and failures and encompass a mindset of accomplishment, achievement and the striving of the human spirit to do better and be better than the status quo.

WEB FAQs and RESCUES

Small business owners and solo-preneurs face common challenges of budget, time and manpower limitations. Most feel overwhelmed or intimidated by pressures to develop a strong web presence with limited resources and in a seemingly ever changing landscape of digital marketing options. Most have questions about security and about where to invest their best efforts first. There is understandably much confusion over what online products and services are the best value, the most secure and best fit for their needs. 

Broaching the Subject of Change

Getting together with family over the Holidays can be wonderful and at the same time it can be challenging. . . .  Sometimes one or more adult children won’t have seen Mom or Dad for a few months and one or more parents’ health, mobility and cognitive decline can feel like a huge elephant in the room. 

Broaching the subject of what comes next can be scary for everyone involved.  Talking to our parents about aging and their evolving needs isn’t one of those conversations that you want to initiate in between: Please pass the broccoli casserole? and What a delicious dessert!

Get inspired! Social Media Marketing Tips for Business to Business

Social Media Marketing!

It’s a great way to educate, entertain and connect to business-to-business target audiences. Start engaging your clients and prospects on social media channels to help you create brand awareness and establish you and your business as a subject matter expert on your “WHY”.

A 3D Approach to Money Mastery

Do you know your numbers?  So many business owners fail to keep a good handle on the health of their business because they say they are not good with numbers. With the health of your business tied so closely to your personal financial journey, how can you master your money?  I’d like to propose a 3D Approach.

CREATE A LASTING LEGACY WITH TAX SMART GIVING

As human beings we all have a deep desire to leave a life print or legacy. For some of us it means raising responsible children who make us proud and contribute to society and for some of us it means supporting the people, causes and organizations that we deeply care about, with a bequest in our will.

The Business Lessons I Learned at TIFF 2017

This year, it seemed that the common theme in the movies that I saw was “change” – both actual physical change as well as social change.

In business, change is a constant.  In my business, there are many external changes that I need to be aware of...